October 21st, 2009 by Steve Cypher

Two Jeeps one Ram and a 556 horsepower Dodge Challenger are included in the offerings from Chrysler at the upcoming SEMA show.

Generating excitement

At LotPro.com we realize that it isn’t hasn’t been that often, lately, that we get to report on any positive news coming from the Pentastar down the street. Aside from the Dodge Challenger and its iconic Jeep brand – including the new Grand Cherokee, scheduled to go on sale next year, most of Chrysler’s fleet is showing its age. Add to that the fact that the new offerings from its latest owner Fiat are nearly a year away and you have the specter of a company that is currently, for all intents and purposes, treading water.

But if the latest news from Auburn Hills is any indication, Chrysler is determined to make the most of what it currently has and this includes the vehicles it plans on displaying at this year’s SEMA show, scheduled to run from November 3rd until the 6th in Sin (what happens in, stays in) City, Nevada.

Here are the rides Chrysler will display:


Mopar Dodge Challenger 1320 Image Vehicle

Chrysler calls this particular exercise “exploring a street-legal Drag Pak Challenger.” Sounds fun to us.

Named for the 1,320 feet on a quarter-mile drag strip, this one-off Challenger features a 426 Hemi® V-8 that generates 556 horsepower and 540 lb-ft. of torque. Equipped with long-tube headers and a free-breathing exhaust system, electric outlets allow exhaust gasses to bypass the muffler system. Power to the pavement is supplied by a six-speed manual transmission via a Dana 60 differential with a selectable ARB locking mechanism.

Mopar police wheels (widened for the rears) are clad with Mickey Thompson street-legal drag radials, with all this power kept in place by four-corner Mopar adjustable coil-over kit. To ensure this Challenger is no shrinking violet, the 1320 is adorned with Acidic Hue, a non-metallic yellow paint and trimmed in matte black graphics.

Performance is enhanced by lightening the body with the following carbon-fiber components: bulged hood with Hemi scoop, front spoiler, and grille panel/headlight surround. And while the interior has been stripped of the rear seat, center console and radio, it also sports Dodge Viper seats, sports steering wheel and Hurst shifter.

Dodge Ram Bianco

The color may be vanilla, but the Ram Bianco is anything but. The extensive modifications to what was once a Ram 1500 Sport include a body kit, specially modified fender flares, hard tonneau and lowering kit, with everything, including the Mopar 22” wheels, painted using several coats of Arctic Ice pearl.

A cold air intake and dual exhausts add to the 5.7-liter Hemi’s performance, while the interior receives white and black Katzkin seats with matching door trim, Piano Black and Arctic Ice accents as well as a Kicker audio system.

Jeep Wrangler Overland

The Overland is Chrysler’s vision of the ultimate moveable campsite. One can almost hear the driver shouting as it flies across the desert, “RV! We don’t need no stinking RV!”

Cargo capacity for the Overland is increased by eighty-sixing the rear seats in favor of a large, flat, rubberized utility floor, while the cargo rack has been augmented with the addition of a two-person ARB Simpson II roof-mounted tent plus touring awning.

Clearing the occasional pesky boulder has been accomplished through the addition of an AEV Nth Degree 3-inch lift package and Full Traction rear sway bar. This customization makes the necessary room for aggressive 35-inch tires mounted to 17-inch Mopar off-road wheels.

With desert duty in mind, an AEV heat-reduction hood has been added and, to make those occasional river crossings safer, an AEV snorkel kit is also part of the package.

Jeep Lower Forty

Last, but certainly not least, the Jeep Lower Forty looks akin to something out of a Mad Max movie. With the goal of achieving additional ground clearance without altering the center of gravity of a production Wrangler Rubicon and sans a lift kit, the design team resorted to removing a great deal of the original vehicle’s sheet metal in order to augment the standard wheel/tire combo with 20” forged aluminum alloys and 40-inch x 13.5 inch tires.

Three inches were chopped from the windshield frame and a 10 degree rake was added. The front and rear fender flares are both 1” wider and located 4” wider than the stock body. A new carbon-fiber hood with power dome and drop-down “Jeep”-logoed tailgate top it all off.

On the inside, a new custom roll cage was tied directly to the frame rails and the spare tire relocated to the cargo floor. The console and instrument panel were color-matched to the Red Eye No. 3 exterior paint, while the seats received Katzkin leather skins while the carpeting was removed and replaced by spray-in truck-bed liner.

Mechanicals for the Lower Forty include a 5.7-liter Hemi mated to a Getrag 238 six-speed manual along with a Dana 44 front and Dana 60 rear axles.


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