Although it isn’t out of the woods yet, it’s safe to say that 2011 will be a better year for the Auburn Hills, Michigan-based Chrysler Group LLC.
As of this writing, the manufacturer has registered a whopping 45 percent sales gain over last year in the month of November, with year-to-date sales registering a healthy 25 percent increase over 2011 (both figures courtesy of Automotive News).
Leading the charge is the crown jewel of Chrysler’s divisions. With yearly sales currently up 44 percent and November sales up 50 percent over last year, Jeep is clearly the catalyst of the Pentastar’s current sales renaissance.
Four Wheeler of the Year
Earlier today, it was announced that Four Wheeler Magazine had anointed the 2012 Jeep Wrangler Rubicon with its “Four Wheeler of the Year” award, capping off a series of awards Wrangler has received since its September introduction including:
• 4×4 of the Year, Petersen’s 4-Wheel & Off-Road magazine
• Mid-size SUV of Texas, Texas Auto Writers Association
• Best Value Off-Road, Active Lifestyle Vehicle (ALV) award
• Hottest 4×4 SUV, Specialty Equipment Market Association (SEMA) award
• ALG Residual Value Award – Best Compact Utility Vehicle
• Kelley Blue Book’s kbb.com Best Resale Value Award, Compact Utility Vehicle
• Kelley Blue Book’s kbb.com Best Resale Value Award, Top-10 Cars
“By earning the respected ‘Four Wheeler of the Year’ award, consumers – and particularly the most die-hard off-road enthusiasts – can be assured that the new 2012 Jeep Wrangler Rubicon has established an even higher level of unmatched capability,” said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. “We are delighted the influential editors of ‘Four Wheeler’ magazine have recognized Wrangler’s new level of capability, along with its improved power, torque and fuel efficiency.”
2012 Jeep Wrangler improvements
To qualify for consideration by Four Wheeler magazine, entries had to be either entirely new, or “have substantial mechanical revisions from a previous model year.”
For Wrangler, those qualifications were met with the application of an all-new 285 horsepower 3.6-liter Pentastar V6 that delivers 260 lb.-ft. of torque and up to 21 highway mpg as well as a new 5-speed automatic and the first application of a manual transmission to the new P-star V6.