2004 Ford Taurus

2004 Ford Taurus Rebates and Incentives

Prices and Incentives

Dealer Price:
$19,945 - $23,890

Original MSRP:
$18,480 - $21,831

NHTSA CRASH TEST RESULTS
Overall Safety Rating

Frontal crash ratings:
Driver: *  *  *  *  Passenger: *  *  *  *  * 

Side crash ratings:
Driver: *  *  *  Rear Passenger: *  *  * 

Results based on a 35 MPH frontal crash and 38.5 MPH side crash. Results are reported in a range of one to five stars, with five stars indicating the best crash protection for vehicles within the same weight class. This test used driver and passenger belts and airbags.

NHTSA ROLLOVER RESISTANCE RATING: *  *  *  * 

The Rollover Resistance Rating is an estimate of your risk of rolling over if you have a single vehicle crash. It does not predict the likelihood of that crash. The Rollover Resistance Rating utilizes a "fishhook" maneuver which is a series of abrupt turns at varying speeds to see how "top-heavy" a vehicle is. The more "top-heavy" the vehicle, the more likely it is to roll over. The lowest rated vehicles (1-star) are at least four times more likely to roll over than the highest rated vehicles (5-stars).
See all Safety Rating Results
2004 Ford Taurus Review
"Slight revisions to front and rear styling are the only 2004 changes of note for Ford's best-selling line of sedans and wagons. Taurus comes in LX, SE, SES, and SEL model groupings. The wagons are available in only SE and SEL trim. All have automatic transmission and a 3.0-liter V6. The engine makes 201 hp in SE/SES Duratec models and the SEL sedan, 155 hp elsewhere, though the 201-hp version is optional on the SEL wagon. Antilock brakes are standard on SEL and SES models, optional on other models. Wagons have rear disc brakes vs. drums for sedans. Depending on model, Taurus sedans offer a 3-passenger front bench seat for 6-passenger capacity or two front buckets for 5-passenger capacity. Wagons do the same, but also offer an optional 2-passenger rear-facing 3rd-row seat for up to 8-passenger capacity. Traction control, head-and-torso front side airbags, and power-adjustable pedals are optional on all but the LX sedan. Mercury sells a retrimmed Taurus as the Sable."
Warranty Information
Basic: 3 Years/36,000 Miles
Recalls Issued
US NHTSA CAMPAIGN ID 04V330000
Mfg's Report Date 07/06/2004
Component SEATS:FRONT ASSEMBLY:POWER ADJUST
Number of Units Affected 24,277
Summary CERTAIN PASSENGER VEHICLES EQUIPPED WITH POWER ADJUSTABLE SEATS MAY HAVE BEEN INADEQUATELY WELDED.
Consequence THE SEAT MAY NOT PERFORM AS INTENDED DURING A CRASH WHICH COULD INCREASE THE RISK OF INJURY.
Remedy DEALERS WILL REPLACE THE UPPER SUPPORT ASSEMBLY ON THE POWER SEATS. THE RECALL BEGAN ON JULY 20, 2004. OWNERS SHOULD CONTACT FORD AT 1-800-392-3673.
Notes CUSTOMERS CAN ALSO CONTACT THE NATIONAL HIGHWAY TRAFFIC SAFETY ADMINISTRATION AUTO SAFETY HOTLINE AT 1-888-DASH-2-DOT (1-888-327-4236).

2004 Ford Taurus Models & Prices

2004 Ford Taurus LX
Dealer Price Dealer Invoice Pricing Estimated Payments
4dr Sdn LX $19,945 $18,480 $301 / Month*

2004 Ford Taurus SE
Dealer Price Dealer Invoice Pricing Estimated Payments
4dr Sdn SE $20,335 $18,631 $304 / Month*
4dr Wgn SE $21,765 $19,919 $325 / Month*
4dr Wgn SE Duratec $22,460 $20,544 $335 / Month*

2004 Ford Taurus SES
Dealer Price Dealer Invoice Pricing Estimated Payments
4dr Sdn SES $21,805 $19,954 $325 / Month*
4dr Sdn SES Duratec $22,500 $20,580 $336 / Month*

2004 Ford Taurus SEL
Dealer Price Dealer Invoice Pricing Estimated Payments
4dr Sdn SEL $23,740 $21,696 $354 / Month*
4dr Wgn SEL $23,890 $21,831 $356 / Month*

2004 Ford Taurus Features and Standard Equipment

EPA FUEL ECONOMY RATINGS Features
LX SE SES SEL
City 19/hwy 26 (3.0L engine/4-speed auto trans)
City 20/hwy 27 (3.0L engine/4-speed auto trans)  
EXTERIOR Features
LX SE SES SEL
Automatic halogen headlamps      
Black pwr mirrors  
Black rocker panel moldings
Color-keyed body-side protection moldings
Color-keyed fascia
Color-keyed pwr mirrors      
Flip-up tailgate glass w/gas cylinder assists    
Front/rear color-keyed bumpers
Front/rear color-keyed bumpers w/rear step pad    
Keypad entry system      
Luggage rack w/adjustable crossbar, tie-downs    
Rear spoiler      
Rear window wiper/washer    
Security approach perimeter lighting      
Solar-tinted windows
Variable intermittent windshield wipers
INTERIOR Features
LX SE SES SEL
60/40 split fold-down rear seat    
Air conditioning  
Air conditioning w/electronic automatic temperature control      
Center console w/cupholders, cassette storage
Cloth seating surfaces
Cloth-covered sun visors w/covered illuminated vanity mirrors    
Cloth-covered sun visors w/covered vanity mirrors    
Delay-off dome lamp
Driver/passenger side rear grab handles
Dual auxiliary pwr points
ETR AM/FM stereo radio w/cassette, 6-disc CD changer-inc: (4) speakers      
ETR AM/FM stereo radio w/cassette-inc: (4) speakers      
ETR AM/FM stereo radio w/CD player-inc: (4) speakers      
ETR AM/FM stereo radio-inc: (4) speakers      
Fixed rear seatback    
Fixed whip antenna
Front ashtray
Front bench seat w/dual recliners, center console, armrest, map pockets, 2-way head restraints
Front door/ashtray/luggage compartment courtesy lights
Front reclining bucket seats w/center armrest, storage console, map pockets, 2-way head restraints      
Front/rear floor mats
Gauges-inc: temp, fuel, trip odometer, million mile odometer, tachometer, 110 MPH electronic speedometer
Leather-wrapped steering wheel    
Liftgate-activated cargo courtesy light w/on/off automatic settings    
Light group-inc: map, dual-beam reading & dome
Load floor tie downs    
Perimeter anti-theft system      
Pwr 6-way driver seat w/manual lumbar    
Pwr adjustable pedals    
Pwr automatic antenna    
Pwr door locks
Pwr windows w/lock out switch, driver-side express down
Rear floor heat ducts
Rear window defroster
Remote keyless entry  
SecuriLock passive anti-theft system (coded key)
Speed control  
Tilt steering column
Trunk grocery bag hooks
Under-floor/right-rear quarter storage compartment    
Warning lights-inc: airbags, door ajar, battery, oil pressure, service engine soon, seat belt reminder, low fuel
Wood trim-inc: center stack, instrument panel, door switch bezels      
MECHANICAL Features
LX SE SES SEL
130-amp alternator
16" 5-spoke painted aluminum wheels      
16" 7-spoke machined aluminum wheels      
16" steel wheels w/locking wheel covers    
18.0 gallon fuel tank w/tethered quick-release gas cap
3.0L DOHC SMPI 24-valve V6 Duratec engine  
3.0L SOHC SMPI 12-valve V6 Vulcan engine
4-speed automatic transmission w/OD
4-wheel anti-lock braking system    
58 amp/hr low-maintenance battery w/battery saver
Engine block heater *STD on retail vehicles only in AK, MN, ND, SD, MT, WI & WY. Optional on fleet vehicles*
Front stabilizer bar
Front wheel drive
Front/rear stabilizer bar    
Independent MacPherson strut front suspension
Independent quadralink rear suspension w/struts
Independent short/long arm rear suspension-inc: gas shocks, progressive-rate springs    
Mini spare wheel/tire
P215/60R16 all-season tires
Pwr 4-wheel disc brakes    
Pwr front disc/rear drum brakes
Pwr rack & pinion steering w/variable assist
NOTE Features
LX SE SES SEL
**ALL STANDARDS ARE 2004 UNLESS OTHERWISE NOTED**
SAFETY Features
LX SE SES SEL
Child-safety rear door locks
Child-seat tether anchors w/latch on rear seating position
Driver & front passenger Second Generation dual stage airbags
Emergency inside trunk release
Fuel shutoff switch deactivates fuel pump upon rear impact
Outboard lap/shoulder safety belts w/adjustable D-rings
Safety belt pretensioners

2004 Ford Taurus Options and Addition Equipment

ADDITIONAL OPTIONS Options
LX SE SES SEL
5-SPOKE PAINTED ALUMINUM WHEELS      
60/40 SPLIT-FOLD REAR SEAT    
ANTI-LOCK BRAKING SYSTEM    
DURATEC PKG -inc: Duratec engine, 6-disc CD changer, MACH premium sound system, 5-passenger seating w/floor console      
ETR AM/FM STEREO RADIO W/CASSETTE -inc: (4) speakers      
ETR AM/FM STEREO RADIO W/CASSETTE/6-DISC CD CHANGER      
ETR AM/FM STEREO RADIO W/IN-DASH CD PLAYER      
HEATED MIRRORS W/SECURITY APPROACH LAMPS      
HOMELINK      
LEATHER WRAPPED STEERING WHEEL      
LUXURY & CONVENIENCE PKG -inc: auto-dimming rearview mirror w/compass, heated exterior mirrors      
LUXURY & CONVENIENCE PKG -inc: auto-dimming rearview mirror w/compass, heated exterior mirrors, security approach lamps      
LX SPEED CONTROL/CASSETTE PKG -inc: speed control, AM/FM stereo cassette      
MACH PREMIUM SOUND SYSTEM    
NO CHARGE PWR SLIDING MOONROOF PKG DISCOUNT *DISCOUNT*    
NO CHARGE PWR SLIDING MOONROOF PKG REGIONAL PROCESSING CODE -inc: 13B pwr sliding moonroof (REQ: Atlanta Region)    
NO CHARGE PWR SLIDING MOONROOF PKG REGIONAL PROCESSING CODE -inc: 13B pwr sliding moonroof (REQ: Cincinnati, Chicago, Twin Cities or Kansas City Region)    
NO CHARGE REAR SPOILER PKG DISCOUNT *DISCOUNT*      
NO CHARGE REAR SPOILER PKG REGIONAL PROCESSING CODE -inc: 13K rear spoiler (REQ: Detroit Region)      
PRICED DORA
PWR ADJUSTABLE PEDALS  
PWR PASSENGER SEAT (REQ: L_ Two-tone Leather Seating Surfaces & 15B Side Impact Airbags)      
PWR SLIDING MOONROOF    
REAR SPOILER (N/A w/184 6-passenger Seating)      
REAR SPOILER (REQ: 186 5-Passenger Seating)    
SE SUPER PKG -inc: SE value pkg, anti-lock braking system, rear spoiler, 5-passenger seating (REQ: Boston, New York, Philadelphia or Washington Region)      
SE SUPER PKG DISCOUNT (REQ: 66A SE Super Pkg) *DISCOUNT*      
SE SUPER PKG DISCOUNT REGIONAL PROCESSING CODE (REQ: 66A SE Super Pkg)      
SE VALUE PKG -inc: pwr driver seat, ETR AM/FM stereo radio w/6-disc CD changer      
SEL SUPER PKG -inc: Mach premium sound system, two-tone premium leather seating surfaces, rear spoiler, wood steering wheel & shift knob (REQ: Denver Region)      
SEL SUPER PKG DISCOUNT (REQ: 66K SEL Super Pkg) *DISCOUNT*      
SEL SUPER PKG DISCOUNT REGIONAL PROCESSING CODE (REQ: 66K SEL Super Pkg)      
SEL WOOD PKG -inc: real wood/leather trimmed steering wheel, faux wood shift knob      
SEL WOOD PKG -inc: real wood/leather trimmed steering wheel, faux wood shift knob (w/186 5-passenger seating REQ: 53D Duratec Pkg)      
SES SUPER PKG -inc: rear spoiler, pwr sliding moonroof (REQ: Detroit Region)      
SES SUPER PKG DISCOUNT (REQ: 66G SES Super Pkg) *DISCOUNT*      
SES SUPER PKG DISCOUNT REGIONAL PROCESSING CODE (REQ: 66G SES Super Pkg)      
SES WOOD PKG -inc: real wood/leather trimmed steering wheel, faux wood shift knob, wood accents on front door trim panels/console/ instrument panel      
SIDE IMPACT AIRBAGS  
SPORT PKG -inc: 5-spoke sport wheels, two-tone cloth sport seats, sport edition badging on fender/floor mats, pewter brush finish on floor console/instrument panel surround (REQ: 186 5-passenger Seating, 13K Rear Spoiler & 46S 60/40 Split-fold Rear Seat) (N/A w/N_ Leather Seating Surfaces or 17W SES Wood Pkg) *Affects Color Availability*      
TRACTION CONTROL    
TRACTION CONTROL (REQ: 552 Anti-lock Braking System)      
WAGON COMFORT PKG -inc: pwr driver seat, pwr adjustable pedals      
WAGON GROUP -inc: 3rd row seat, cargo cover    
EMISSIONS Options
LX SE SES SEL
CALIFORNIA EMISSIONS *Required on units for CA, ME, MA, NY or VT registration. Optional for Cross-Border States*
CALIFORNIA EMISSIONS NOT REQUIRED *For units shipped or sold to California Emissions States dealers for registration out of state* (REQ: Standard Emissions)
CALIFORNIA EMISSIONS STATES PUBLIC SERVICE/ EMERGENCY VEHICLE EXEMPTION *Only available on units sold to authorized government units & privately-owned ambulance companies* (REQ: 423 Emissions)
NON-CALIFORNIA/NON-NORTHEAST STATES/NON-CROSS BORDER STATES DEALER ORDER FOR CALIFORNIA OR NORTHEAST STATES REGISTRATION *Required on all units ordered by dealers for California Emissions States registration when the vehicle is being delivered to non-California/ non-Cross-Border States location. Vehicles must be registered California Emissions States* (REQ: 422 Emissions)
STANDARD EMISSIONS
ENGINE Options
LX SE SES SEL
3.0L DOHC SMPI 24-VALVE V6 DURATEC ENGINE (REQ: 53D Duratec Pkg)      
3.0L DOHC SMPI 24-VALVE V6 DURATEC ENGINE (STD)    
3.0L DOHC SMPI 24-VALVE V6 DURATEC ENGINE (STD) (REQ: 552 Anti-lock Braking System)      
3.0L SOHC SMPI 12-VALVE V6 FFV ENGINE  
3.0L SOHC SMPI 12-VALVE V6 VULCAN ENGINE (STD)
PAINT Options
LX SE SES SEL
CLEARCOAT PAINT (STD)
REGION Options
LX SE SES SEL
ATLANTA REGION    
BOSTON REGION      
CALIFORNIA REGION    
CHICAGO REGION    
CINCINNATI REGION    
DENVER REGION      
DETROIT REGION    
KANSAS CITY REGION    
MEMPHIS REGION    
NATIONAL REGION  
NEW YORK REGION      
NORTHWEST REGION    
ORLANDO REGION    
PHILADELPHIA REGION      
PITTSBURGH REGION    
SOUTHWEST REGION    
TWIN CITIES REGION    
WASHINGTON REGION      
SEAT TYPE Options
LX SE SES SEL
CLOTH SEATING SURFACES (STD)
CLOTH SEATING SURFACES (STD) (REQ: 184 6-Passenger Seating)      
DARK CHARCOAL LEATHER SEATING SURFACES      
LEATHER SEATING SURFACES      
LEATHER SEATING SURFACES (REQ: 46S 60/40 Split-Fold Rear Seat)      
NO CHARGE LEATHER PKG DISCOUNT *DISCOUNT*    
NO CHARGE LEATHER PKG REGIONAL PROCESSING CODE -inc: L_ two-tone leather seating surfaces (REQ: Atlanta Region) (N/A w/K_ Cloth Seating Surfaces)      
NO CHARGE LEATHER PKG REGIONAL PROCESSING CODE -inc: L_ two-tone leather seating surfaces (REQ: California, Orlando, Pittsburgh, Memphis, Southwest or Northwest Region) (N/A w/K_ Cloth Seating Surfaces)      
NO CHARGE LEATHER PKG REGIONAL PROCESSING CODE -inc: N_ leather seating surfaces (REQ: Atlanta Region) (N/A w/K_ Cloth Seating Surfaces)    
NO CHARGE LEATHER PKG REGIONAL PROCESSING CODE -inc: N_ leather seating surfaces (REQ: California, Orlando, Pittsburgh, Memphis, Southwest or Northwest Region) (N/A w/K_ Cloth Seating Surfaces)    
SEATING ARRANGEMENT Options
LX SE SES SEL
5-PASSENGER SEATING -inc: front bucket seats, floor console/floor shift    
5-PASSENGER SEATING -inc: front bucket seats, floor console/floor shift (REQ: 53D Duratec Pkg & N_ Leather Seating Surfaces)      
5-PASSENGER SEATING -inc: front bucket seats, floor console/floor shift (STD)      
6-PASSENGER SEATING -inc: flip-fold center seating console/column shifter (STD)
6-PASSENGER SEATING -inc: flip-fold center seating console/column shifter *CREDIT*      
SERIES ORDER CODE Options
LX SE SES SEL
LX ORDER CODE      
SE DURATEC ORDER CODE      
SE ORDER CODE      
SEL ORDER CODE      
SES DURATEC ORDER CODE      
SES ORDER CODE      
TIRES Options
LX SE SES SEL
P215/60R16 ALL-SEASON TIRES (STD)
TRANSMISSION Options
LX SE SES SEL
4-SPEED AUTOMATIC TRANSMISSION W/OD (STD)

2004 Ford Taurus Technical Specifications

Brakes
LX SE SES SEL
Brake ABS System 4-Wheel 4-Wheel
Disc - Front (Yes or ) Yes Yes Yes Yes
Disc - Rear (Yes or )
Front Brake Rotor Diam x Thickness (in) 10.9 x 1.0 10.9 x 1.0 10.9 x 1.0 10.9 x 1.0
Rear Brake Rotor Diam x Thickness (in)
Cargo Area Dimensions
LX SE SES SEL
Cargo Box Width @ Wheelhousings (in) N/A 38.3 N/A 38.3
Cargo Volume to Seat 1 (ft) N/A 81.3 N/A 81.3
Cargo Volume to Seat 2 (ft) N/A 38.8 N/A 38.8
Cargo Volume to Seat 3 (ft) N/A N/A
Trunk Volume (ft) 17.0 17.0 17.0 17.0
Engine
LX SE SES SEL
Displacement 3.0L/182 3.0L/182 3.0L/182 3.0L/182
Engine Type Gas V6 Gas V6 Gas V6 Gas V6
SAE Net Horsepower @ RPM 155 @ 4900 155 @ 4900 155 @ 4900 200 @ 5650
SAE Net Torque @ RPM 185 @ 3950 185 @ 3950 185 @ 3950 200 @ 4400
Exterior Dimensions
LX SE SES SEL
Height, Overall (in) 56.1 56.1 56.1 56.1
Length, Overall (in) 197.6 197.6 197.6 197.6
Min Ground Clearance (in) 5.4 5.4 5.4 5.4
Wheelbase (in) 108.5 108.5 108.5 108.5
Width, Max w/o mirrors (in) 73.0 73.0 73.0 73.0
Fuel Tank
LX SE SES SEL
Fuel Tank Capacity, Approx (gal) 18.0 18.0 18.0 18.0
Steering
LX SE SES SEL
Lock to Lock Turns (Steering) 2.68 2.68 2.68 2.68
Steering Type Pwr Rack & Pinion Pwr Rack & Pinion Pwr Rack & Pinion Pwr Rack & Pinion
Turning Diameter - Curb to Curb (ft) 39.7 39.7 39.7 39.7
Suspension
LX SE SES SEL
Suspension Type - Front MacPherson Strut MacPherson Strut MacPherson Strut MacPherson Strut
Suspension Type - Rear Quadralink Quadralink Quadralink Quadralink
Suspension Type - Rear (Cont.) w/Coil Springs w/Coil Springs w/Coil Springs w/Coil Springs
Tires
LX SE SES SEL
Front Tire Size P215/60R16 P215/60R16 P215/60R16 P215/60R16
Rear Tire Size P215/60R16 P215/60R16 P215/60R16 P215/60R16
Transmission
LX SE SES SEL
Drivetrain Front Wheel Drive Front Wheel Drive Front Wheel Drive Front Wheel Drive
Trans Description Cont. Automatic w/OD Automatic w/OD Automatic w/OD Automatic w/OD
Trans Type 4 4 4 4
Vehicle
LX SE SES SEL
Front Head Room (in) 40.0 40.0 40.0 40.0
Front Leg Room (in) 42.2 42.2 42.2 42.2
Front Shoulder Room (in) 57.3 57.3 57.3 57.3
Passenger Capacity 5 5 5 5
Passenger Volume (ft) 104.7 104.7 104.7 104.7
Second Head Room (in) 38.1 38.1 38.1 38.1
Second Leg Room (in) 38.9 38.9 38.9 38.9
Second Shoulder Room (in) 56.6 56.6 56.6 56.6
Weight Information
LX SE SES SEL
Base Curb Weight (lbs) 3336 3336 3316 3316

2004 Ford Taurus Safety Features

Safety Features
Driver & front passenger Second Generation dual stage airbags
Outboard lap/shoulder safety belts w/adjustable D-rings
Safety belt pretensioners
Child-seat tether anchors w/latch on rear seating position
Child-safety rear door locks
Fuel shutoff switch deactivates fuel pump upon rear impact
Emergency inside trunk release
4-wheel anti-lock braking system
News Reports & Reviews
NHTSA CRASH TEST RESULTS
NHTSA CRASH TEST RESULTS

Frontal crash ratings:
Driver: *  *  *  *  Passenger: *  *  *  *  * 

Side crash ratings:
Driver: *  *  *  Rear Passenger: *  *  * 

Results based on a 35 MPH frontal crash and 38.5 MPH side crash. Results are reported in a range of one to five stars, with five stars indicating the best crash protection for vehicles within the same weight class. This test used driver and passenger belts and airbags.

NHTSA ROLLOVER RESISTANCE RATING: *  *  *  * 

The Rollover Resistance Rating is an estimate of your risk of rolling over if you have a single vehicle crash. It does not predict the likelihood of that crash. The Rollover Resistance Rating utilizes a "fishhook" maneuver which is a series of abrupt turns at varying speeds to see how "top-heavy" a vehicle is. The more "top-heavy" the vehicle, the more likely it is to roll over. The lowest rated vehicles (1-star) are at least four times more likely to roll over than the highest rated vehicles (5-stars).