Rolls Royce shows off five custom versions of its Phantom and Ghost models at this years Paris Motor Show

It is my great privilege to stand before you today as a representative of the world’s pinnacle automotive marque.  For over 100 years Rolls-Royce has stood for the ultimate experience in luxurious motoring.
- Torsten Müller-Ötvös, CEO, Rolls-Royce Motor Cars

[caption id="" align="aligncenter" width="410"]Ghost and Pic-a-Nic Basket Ghost and Pic-a-Nic Basket[/caption]

They call it “Bespoke”

Leave it to Rolls-Royce to never understate their position in the automotive heavens. The company doesn’t even refer to its vehicle customization program as “custom” or even “personalization.” To Rolls-Royce, the program that offers their customers almost unlimited ways in which to personalize their own vehicles is known as “Bespoke.”

And so at Mondial de Paris 2010, Rolls-Royce chose to demonstrate a bit of what the company can do to satisfy their market of “celebrities, stars, captains of industry, heads of state, sports personalities and young vibrant entrepreneurs.

Taking the stage earlier today in the City of Lights were bespoke versions of a Phantom extended wheel base, a Phantom Drophead Coupé, a Phantom Coupé and two Ghosts. Also present was an example of their €15,000 ($20,500 or so) 4-person picnic basket.

So return with us now to those thrilling days that will absolutely never happen for most of us:

Bespoke collection
Rolls-Royce Phantom EWB in Bespoke Gunmetal metallic featuring the following Bespoke design:

Full natural leather grain
Black seat piping
Veneered cupholder lid
Mother-of-pearl inserts to door cappings
Rolls-Royce inlay in all headrests
Silver full metal fascia
Milled drinks holder for coolbox
Veneered table backs – theatre
Tread plates RR logo and Mondial de l’Automobile Paris 2010
Mother of pearl centres to white instrument dial, white clock face centres to MTC controller and instrument panel
Rolls-Royce Phantom Drophead Coupé in Carrara White metallic featuring the following Bespoke design:

Single coachline in Hotspur Red
Painted wheel centres
Steering wheel spokes in crossbanded elm cluster
Veneered front cupholder lid
Lambswool floor mats
White instrument dials
Silver bezel white clock face
Tread plates RR logo and Mondial de l’Automobile Paris 2010
Rolls-Royce Phantom Coupé in Syrah Red metallic with the following Bespoke design:

Twin coachline in black
Black starlight headliner
Silver bezel black clock face
Contrast RR to seat inserts
Black carbon fibre veneer, cupholder lid and steering wheel spokes
Piano black veneered interior cappings
Full seat piping in Consort Red
Black contrast stitching to centre console
Tread plates RR logo and Mondial de l’Automobile Paris 2010
Rolls-Royce Ghost in Bespoke Ghost Silver 100 with the following Bespoke additions:

Single coachline in crème light
Black stained ash veneer
Black contrast stitching
Silver pinstripes
Tread plates RR logo and Mondial de l’Automobile Paris 2010
Rolls-Royce Ghost in Bespoke Midnight Sapphire featuring the following Bespoke additions:

Seat piping in fleet blue
Spirit of Ecstasy inlay to door cappings
Tread plates RR logo and Mondial de l’Automobile Paris 2010