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2017 Toyota Prius Prime
2017 Toyota Prius Prime Rebates and Incentives
Prices and Incentives
Dealer Price:
$27,100 - $33,100
Original MSRP:
$26,017 - $31,776
See all New Car Incentives & Rebates
NHTSA CRASH TEST RESULTS
See all Safety Rating Results
| Overall Safety Rating | N/A |
2017 Toyota Prius Prime Review
Research the all new 2017 Toyota Prius Prime to make an informed buying decision. View 2017 Toyota Prius Prime retail pricing, rebates & incentives, features , and more. Whether you're in the market to buy a new 2017 Toyota Prius Prime and want a quote from a local Toyota dealer, or you're just researching this car, we have all the information that you need, including rebates, incentives, features, technical specifications, safety features and more..
Warranty Information
| Basic: | 3 Years/36,000 Miles |
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Recalls Issued
| 2017 Toyota Prius Prime Advanced, Plus, Premium | N/A |
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2017 Toyota Prius Prime Models & Prices
2017 Toyota Prius Prime Plus
| Dealer Price | Dealer Invoice Pricing | Estimated Payments | ||
|---|---|---|---|---|
| Plus (Natl) | $27,100 | $26,017 | $424 / Month* | |
| Plus (GS) | $27,100 | $26,017 | $424 / Month* | |
| Plus (SE) | $27,100 | $26,017 | $424 / Month* | |
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2017 Toyota Prius Prime Premium
| Dealer Price | Dealer Invoice Pricing | Estimated Payments | ||
|---|---|---|---|---|
| Premium (Natl) | $28,800 | $27,648 | $451 / Month* | |
| Premium (GS) | $28,800 | $27,648 | $451 / Month* | |
| Premium (SE) | $28,800 | $27,648 | $451 / Month* | |
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2017 Toyota Prius Prime Advanced
| Dealer Price | Dealer Invoice Pricing | Estimated Payments | ||
|---|---|---|---|---|
| Advanced (Natl) | $33,100 | $31,776 | $518 / Month* | |
| Advanced (GS) | $33,100 | $31,776 | $518 / Month* | |
| Advanced (SE) | $33,100 | $31,776 | $518 / Month* | |
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2017 Toyota Prius Prime Features and Standard Equipment
EXTERIOR Features
| Plus | Premium | Advanced | |
|---|---|---|---|
| Auto Off Projector Beam Led Low/High Beam Auto High-Beam Daytime Running Lights Preference Setting Headlamps w/Delay-Off | • | ||
| Auto On/Off Projector Beam Led Low/High Beam Auto High-Beam Daytime Running Lights Preference Setting Headlamps w/Delay-Off | • | • | |
| Black Grille | • | • | • |
| Black Side Windows Trim and Black Front Windshield Trim | • | • | • |
| Body-Colored Door Handles | • | • | • |
| Body-Colored Front Bumper w/Black Rub Strip/Fascia Accent | • | • | • |
| Body-Colored Power Heated Side Mirrors w/Manual Folding | • | • | • |
| Body-Colored Rear Bumper w/Black Rub Strip/Fascia Accent | • | • | • |
| Clearcoat Paint | • | • | • |
| Fixed Rear Window w/Defroster | • | • | • |
| Fog Lamps | • | ||
| Galvanized Steel/Aluminum/Composite Panels | • | • | • |
| Headlights-Automatic Highbeams | • | • | • |
| Laminated Glass | • | • | • |
| LED Brakelights | • | • | • |
| Liftgate Rear Cargo Access | • | • | • |
| Light Tinted Glass | • | • | • |
| Rain Detecting Variable Intermittent Wipers | • | ||
| Tailgate/Rear Door Lock Included w/Power Door Locks | • | • | • |
| Tire Mobility Kit | • | • | • |
| Tires: P195/65R15 AS | • | • | • |
| Variable Intermittent Wipers | • | • | |
| Wheels: 15" x 6.5J 5-Spoke Aluminum Alloy -inc: two-tone wheel covers | • | • | • |
INTERIOR Features
| Plus | Premium | Advanced | |
|---|---|---|---|
| 2 12V DC Power Outlets | • | • | • |
| 2 Seatback Storage Pockets | • | • | • |
| 60-40 Folding Split-Bench Front Facing Fold Forward Seatback Rear Seat | • | • | • |
| Adaptive w/Traffic Stop-Go | • | • | • |
| Air Filtration | • | • | • |
| Automatic Air Conditioning | • | • | • |
| Cargo Area Concealed Storage | • | • | • |
| Cargo Features -inc: Tire Mobility Kit | • | • | • |
| Cargo Space Lights | • | • | • |
| Carpet Floor Trim | • | • | • |
| Cruise Control w/Steering Wheel Controls | • | • | • |
| Day & Night Inside Rear View Mirror | • | ||
| Day-Night Rearview Mirror | • | • | |
| Delayed Accessory Power | • | • | • |
| Digital Appearance | • | • | • |
| Driver And Passenger Door Bins | • | • | • |
| Driver And Passenger Visor Vanity Mirrors w/Driver And Passenger Illumination | • | • | • |
| Driver Foot Rest | • | • | • |
| Driver Information Center | • | • | • |
| Driver Seat | • | • | • |
| Entune Safety Connect Tracker System | • | ||
| Fabric Seat Trim | • | ||
| Fade-To-Off Interior Lighting | • | • | • |
| Front Center Armrest and Rear Center Armrest | • | • | • |
| Front Cupholder | • | • | • |
| Front Map Lights | • | • | • |
| Full Carpet Floor Covering | • | • | • |
| Full Cloth Headliner | • | • | • |
| Full Floor Console w/Covered Storage, Mini Overhead Console w/Storage, Rear Console w/Storage and 2 12V DC Power Outlets | • | • | • |
| Gauges -inc: Speedometer, Odometer, Traction Battery Level, Power/Regen, Trip Odometer and Trip Computer | • | • | • |
| Head-Up Display | • | ||
| Heated Front Bucket Seats -inc: 6-way adjustable driver's seat and 4-way adjustable front passenger seat | • | ||
| Heated Front Bucket Seats -inc: 8-way power adjustable driver's seat w/power lumbar support and 4-way adjustable front passenger seat | • | • | |
| Heated Leatherette Steering Wheel | • | ||
| HomeLink Garage Door Transmitter | • | ||
| HVAC -inc: Underseat Ducts | • | • | • |
| Illuminated Glove Box | • | • | • |
| Immobilizer | • | • | • |
| Intelligent Clearance Sonar w/Parking Assist | • | ||
| Interior Trim -inc: Piano Black/Metal-Look Instrument Panel Insert, Piano Black Door Panel Insert, Colored Console Insert and Chrome/Metal-Look Interior Accents | • | • | • |
| Leatherette Steering Wheel | • | • | |
| Manual Adjustable Front Head Restraints and Manual Adjustable Rear Head Restraints | • | • | • |
| Manual Tilt/Telescoping Steering Column | • | • | • |
| Outside Temp Gauge | • | • | • |
| Passenger Seat | • | • | • |
| Power 1st Row Windows w/Front And Rear 1-Touch Up/Down | • | • | • |
| Power Door Locks w/Autolock Feature | • | • | • |
| Power Rear Windows | • | • | • |
| Proximity Key For Doors And Push Button Start | • | • | • |
| Rear Cupholder | • | • | • |
| Redundant Digital Speedometer | • | ||
| Remote Keyless Entry w/Integrated Key Transmitter, 2 Door Curb/Courtesy, Illuminated Entry, Illuminated Ignition Switch and Panic Button | • | • | • |
| Remote Releases -Inc: Power Fuel | • | • | • |
| Roll-Up Cargo Cover | • | • | • |
| Seats w/Cloth Back Material | • | ||
| Seats w/Leatherette Back Material | • | • | |
| SofTex Seat Trim | • | • | |
| Trip Computer | • | • | • |
| Urethane Gear Shifter Material | • | • | • |
MECHANICAL Features
| Plus | Premium | Advanced | |
|---|---|---|---|
| 11.3 Gal. Fuel Tank | • | • | • |
| 4.11 Axle Ratio | • | • | • |
| Battery w/Run Down Protection | • | • | • |
| Electric Power-Assist Steering | • | • | • |
| Engine Auto Stop-Start Feature | • | • | • |
| Engine: 1.8L 4-Cylinder DOHC 16V VVT-i | • | • | • |
| Front And Rear Anti-Rolls | • | • | • |
| Front-Wheel Drive | • | • | • |
| Gas-Pressurized Shock Absorbers | • | • | • |
| Hybrid Electric Motor | • | • | • |
| Lithium Ion (li-Ion) Traction Battery w/3.3 kW Onboard Charger, 5.5 Hrs Charge Time @ 110/120V, 2 Hrs Charge Time @ 220/240V and 8.8 kWh Capacity | • | • | • |
| Multi-Link Rear Suspension w/Coil Springs | • | • | • |
| Regenerative 4-Wheel Disc Brakes w/4-Wheel ABS, Front Vented Discs, Brake Assist and Hill Hold Control | • | • | • |
| Single Stainless Steel Exhaust | • | • | • |
| Strut Front Suspension w/Coil Springs | • | • | • |
| Transmission: Continuously Variable Automatic -inc: Electronically Controlled (ECVT) | • | • | • |
SAFETY Features
| Plus | Premium | Advanced | |
|---|---|---|---|
| ABS And Driveline Traction Control | • | • | • |
| Airbag Occupancy Sensor | • | • | • |
| Back-Up Camera | • | • | • |
| Blind Spot Monitor (BSM) Blind Spot | • | ||
| Collision Mitigation-Front | • | • | • |
| Curtain 1st And 2nd Row Airbags | • | • | • |
| Driver Knee Airbag and Passenger Cushion Front Airbag | • | • | • |
| Dual Stage Driver And Passenger Front Airbags | • | • | • |
| Dual Stage Driver And Passenger Seat-Mounted Side Airbags | • | • | • |
| Lane Departure Alert (LDA) w/Steering Assist Lane Departure Warning | • | • | • |
| Lane Departure Alert (LDA) w/Steering Assist Lane Keeping Assist | • | • | • |
| Low Tire Pressure Warning | • | • | • |
| Outboard Front Lap And Shoulder Safety Belts -inc: Height Adjusters and Pretensioners | • | • | • |
| Pre-Collision System (PCS) | • | • | |
| Pre-Collision System (PCS) and Rear Cross-Traffic Alert (RCTA) | • | ||
| Rear Child Safety Locks | • | • | • |
| Safety Connect Emergency Sos | • | ||
| Side Impact Beams | • | • | • |
| Vehicle Stability Control (VSC) Electronic Stability Control (ESC) | • | • | • |
ENTERTAINMENT Features
| Plus | Premium | Advanced | |
|---|---|---|---|
| 10 Speakers | • | ||
| 3 LCD Monitors In The Front | • | • | • |
| AM/FM/HD/Satellite w/Seek-Scan, Clock, Speed Compensated Volume Control and Steering Wheel Controls | • | • | |
| AM/FM/HD/Satellite w/Seek-Scan, MP3 Player, Clock, Speed Compensated Volume Control and Steering Wheel Controls | • | ||
| Digital Signal Processor | • | ||
| Entune App Suite -inc: destination search, iHeartRadio, MovieTickets.com, OpenTable, Pandora, Facebook Places, Yelp, Slacker Radio and real-time info including traffic, weather fuel prices, sports and stocks, Access to Entune App Suite is subscription-free, See toyota.com/entune for details | • | • | • |
| Entune Multimedia Bundle -inc: AM/FM/MP3/WMA playback capability, 10 JBL GreenEdge speakers, auxiliary audio jack, USB 2.0 port w/iPod connectivity and control, advanced voice recognition, hands-free phone capability, phone book access and music streaming via Bluetooth wireless technology | • | ||
| Entune Multimedia Bundle -inc: MP3/WMA playback capability, 6 speakers, auxiliary audio jack, USB 2.0 port w/iPod connectivity and control, advanced voice recognition, hands-free phone capability, phone book access and music streaming via Bluetooth wireless technology | • | ||
| Integrated Roof Antenna | • | • | • |
| Prime Apps -inc: remote charge management, charging station map, eco dashboard, remote climate and vehicle finder w/3-year complimentary trial, Access to Prius Prime Apps requires an active Safety Connect subscription after the 3-year complimentary trial, See toyota.com/safety-connect for details | • | ||
| Radio: Entune Prem Audio w/Integrated Navigation -inc: 11.6" high resolution multimedia display, Siri Eyes Free, HD Radio, HD Radio predictive traffic and Doppler weather overlay, AM/FM cache radio, SiriusXM satellite radio w/3-month complimentary SiriusXM all access trial, Gracenote album cover art and charging station map | • | ||
| Radio: Entune Prem Audio w/Integrated Navigation -inc: app suite, 7" touchscreen, AM/FM player, 6 speakers, SiriusXM radio w/90-day all access trial, HD Radio, auxiliary audio jack, USB port, vehicle information, hands-free phone capability, advanced voice recognition and music streaming via Bluetooth wireless technology | • | ||
| Radio: Entune Prem JBL Audio w/Integrated Nav -inc: 11.6" high resolution multimedia display, Siri Eyes Free, HD Radio, HD Radio predictive traffic and Doppler weather overlay, AM/FM cache radio, SiriusXM satellite radio w/3-month complimentary SiriusXM all access trial and Gracenote album cover art | • |
2017 Toyota Prius Prime Options and Addition Equipment
ADDITIONAL EQUIPMENT Options
| Plus | Premium | Advanced | |
|---|---|---|---|
| SPECIAL COLOR | • | • | • |
EMISSIONS Options
| Plus | Premium | Advanced | |
|---|---|---|---|
| 50 STATE FEDERAL EMISSIONS | • | • | • |
MODEL OPTION Options
| Plus | Premium | Advanced | |
|---|---|---|---|
| SOUTHEAST REGION ADMIN FEE (Regional) Applies to the states of Florida, Alabama, Georgia, South Carolina and North Carolina. | • | • | • |
OPTION PACKAGE Options
| Plus | Premium | Advanced | |
|---|---|---|---|
| ADVANCED PACKAGE | • |
PAINT SCHEME Options
| Plus | Premium | Advanced | |
|---|---|---|---|
| STANDARD PAINT | • | • | • |
PORT INSTALLED OPTIONS Options
| Plus | Premium | Advanced | |
|---|---|---|---|
| 6-GALLONS OF GAS (PIO) (Regional) | • | • | • |
| AERO SIDE SPLITTER (PPO) | • | • | • |
| ALL-WEATHER FLOOR LINER PACKAGE -inc: all-weather floor liners and cargo tray plus (PPO) | • | • | • |
| ALLOY WHEEL LOCKS (PPO) | • | • | • |
| BODY SIDE MOLDINGS (PPO) | • | • | • |
| CARGO CROSS BARS (PPO) | • | • | • |
| CARPET MAT PACKAGE -inc: carpet floor mats and cargo mat (PPO) | • | • | • |
| CARPET MATS (PIO) (Regional) | • | • | • |
| CLEAR PAINT PROTECTION - DOOR PACKAGE -inc: door cups, door edge guards and rear bumper protector (PIO) (Regional) | • | • | • |
| CLEAR PAINT PROTECTION - FULL HOOD PACKAGE (PF4100) -inc: full hood and mirror backs (if applicable) (PIO) (Regional) | • | • | • |
| CLEAR PAINT PROTECTION - FULL HOOD PACKAGE -inc: full hood and mirror backs (if applicable) (PIO) (Regional) | • | • | • |
| DOOR EDGE GUARDS (PPO) | • | • | • |
| EMERGENCY ASSISTANCE KIT (PPO) | • | • | • |
| FIRST AID KIT (PPO) | • | • | • |
| FOUR SEASON FLOOR LINER/MAT PACKAGE -inc: Carpet Mat Package, carpet floor mats and cargo mat, All-Weather Floor Liners (PPO) | • | • | • |
| ILLUMINATED DOOR SILLS (PPO) | • | • | • |
| INTERIOR SPRAY (PIO) (DISC) (Regional) NO LONGER AVAILABLE for factory ordering as of January 4, 2017. *No Longer Factory Orderable, See Dealer for Current Availability* | • | • | • |
| LOWER CONSOLE/SHIFTER APPLIQUE PACKAGE (PPO) | • | • | |
| PAINT PROTECTION FILM (HOOD & FENDER) (PPO) | • | • | • |
| PHONE CABLE & CHARGE PACKAGE -inc: high output 12W dual USB car charger, 1 micro USB to USB cable in 1 meter length, 1 Apple MFi certified lightning to USB cable 1 meter length and 1 Apple MFi certified lightning to USB cable 2 meters length (PIO) (Regional) | • | • | • |
| PREFERRED ACCESSORY PACKAGE -inc: Rear Bumper Applique, Carpet Mat Package, carpet floor mats and cargo mat (PPO) | • | • | • |
| PROTECTION PACKAGE -inc: Door Edge Guards, Rear Bumper Applique, Body Side Moldings (PPO) | • | • | • |
| REAR BUMPER APPLIQUE (PPO) | • | • | • |
| SECURITY SYSTEM (PPO) | • | • | • |
| SHIFTER APPLIQUE (PPO) | • | • | |
| SOUTHEAST TOYOTA DISTRIBUTOR -inc: certified technician 46 point final quality inspection (PIO) (Regional) | • | • | • |
| SOUTHEAST TOYOTA DISTRIBUTOR PLUS -inc: certified technician 46 point final quality inspection and digital picture asset program (PIO) (Regional) | • | • | • |
| TOYOGUARD ELITE -inc: one synthetic oil change w/oil filter at any Toyota dealer, two tire rotations, personal assistant, roadside assistance, rental car assistance, exterior paint sealant, interior protector, auto care kit and vehicle VIN etch protection (PIO) (DISC) (Regional) NO LONGER AVAILABLE for factory ordering as of July 28th, 2017. *No Longer Factory Orderable, See Dealer for Current Availability* | • | • | • |
| TOYOGUARD PLATINUM (XT9000) -inc: two synthetic oil changes including oil filter changes at any Toyota dealer, four tire rotations, roadside assistance, rental car assistance, exterior paint sealant and interior protector (PIO) (Regional) | • | • | • |
| TOYOGUARD PLATINUM (XY9000) -inc: two synthetic oil changes including oil filter changes at any Toyota dealer, four tire rotations, roadside assistance, rental car assistance, exterior paint sealant and interior protector (PIO) (Regional) | • | • | • |
| TOYOGUARD PLUS -inc: one synthetic oil change w/oil filter at any Toyota dealer, roadside assistance, rental car assistance, exterior paint sealant, interior protector, auto care kit and vehicle VIN etch protection (PIO) (DISC) (Regional) NO LONGER AVAILABLE for factory ordering as of July 28th, 2017. *No Longer Factory Orderable, See Dealer for Current Availability* | • | • | • |
| TOYOGUARD SELECT -inc: roadside assistance, rental car assistance, exterior paint sealant, interior protector, auto care kit and vehicle VIN etch protection (PIO) (DISC) (Regional) NO LONGER AVAILABLE for factory ordering as of July 28th, 2017. *No Longer Factory Orderable, See Dealer for Current Availability* | • | • | • |
| UNIVERSAL TABLET HOLDER (PPO) | • | • | • |
| WHEELS: 15" 10-SPOKE ALLOY (PPO) | • | • | • |
PRIMARY PAINT Options
| Plus | Premium | Advanced | |
|---|---|---|---|
| BLIZZARD PEARL | • | • | • |
| BLUE MAGNETISM | • | • | • |
| CLASSIC SILVER METALLIC | • | • | • |
| HYPERSONIC RED | • | • | • |
| MAGNETIC GRAY METALLIC | • | • | • |
| TITANIUM GLOW | • | • | • |
SEAT TRIM Options
| Plus | Premium | Advanced | |
|---|---|---|---|
| BLACK, FABRIC SEAT TRIM | • | ||
| BLACK, SOFTEX SEAT TRIM | • | • | |
| MOONSTONE, FABRIC SEAT TRIM | • | ||
| MOONSTONE, SOFTEX SEAT TRIM | • | • |
2017 Toyota Prius Prime Technical Specifications
Brakes
| Plus | Premium | Advanced | |
|---|---|---|---|
| Brake ABS System | 4-Wheel | 4-Wheel | 4-Wheel |
| Disc - Front (Yes or ) | Yes | Yes | Yes |
| Disc - Rear (Yes or ) | Yes | Yes | Yes |
| Front Brake Rotor Diam x Thickness (in) | 10 | 10 | 10 |
| Rear Brake Rotor Diam x Thickness (in) | 10.2 | 10.2 | 10.2 |
Engine
| Plus | Premium | Advanced | |
|---|---|---|---|
| Displacement | 1.8 L/110 | 1.8 L/110 | 1.8 L/110 |
| Engine Type | Gas/Electric I-4 | Gas/Electric I-4 | Gas/Electric I-4 |
| SAE Net Horsepower @ RPM | 121 @ 5200 | 121 @ 5200 | 121 @ 5200 |
| SAE Net Torque @ RPM | 105 | 105 | 105 |
Exterior Dimensions
| Plus | Premium | Advanced | |
|---|---|---|---|
| Height, Overall (in) | 57.9 | 57.9 | 57.9 |
| Length, Overall (in) | 182.9 | 182.9 | 182.9 |
| Wheelbase (in) | 106.3 | 106.3 | 106.3 |
| Width, Max w/o mirrors (in) | 69.3 | 69.3 | 69.3 |
Fuel Tank
| Plus | Premium | Advanced | |
|---|---|---|---|
| Fuel Tank Capacity, Approx (gal) | 11.3 | 11.3 | 11.3 |
Steering
| Plus | Premium | Advanced | |
|---|---|---|---|
| Steering Type | Rack-Pinion | Rack-Pinion | Rack-Pinion |
| Turning Diameter - Curb to Curb (ft) | 33.4 | 33.4 | 33.4 |
Suspension
| Plus | Premium | Advanced | |
|---|---|---|---|
| Suspension Type - Front | Strut | Strut | Strut |
| Suspension Type - Rear | Multi-Link | Multi-Link | Multi-Link |
| Suspension Type - Rear (Cont.) | Multi-Link | Multi-Link | Multi-Link |
Tires
| Plus | Premium | Advanced | |
|---|---|---|---|
| Front Tire Size | P195/65SR15 | P195/65SR15 | P195/65SR15 |
| Rear Tire Size | P195/65SR15 | P195/65SR15 | P195/65SR15 |
Transmission
| Plus | Premium | Advanced | |
|---|---|---|---|
| Drivetrain | Front Wheel Drive | Front Wheel Drive | Front Wheel Drive |
| Trans Description Cont. | CVT w/OD | CVT w/OD | CVT w/OD |
| Trans Type | 1 | 1 | 1 |
Vehicle
| Plus | Premium | Advanced | |
|---|---|---|---|
| Front Head Room (in) | 39.4 | 39.4 | 39.4 |
| Front Leg Room (in) | 43.2 | 43.2 | 43.2 |
| Front Shoulder Room (in) | 54.2 | 54.2 | 54.2 |
| Passenger Capacity | 4 | 4 | 4 |
| Passenger Volume (ft) | 91.5 | 91.5 | 91.5 |
| Second Head Room (in) | 37.2 | 37.2 | 37.2 |
| Second Leg Room (in) | 33.4 | 33.4 | 33.4 |
| Second Shoulder Room (in) | 53 | 53 | 53 |
Weight Information
| Plus | Premium | Advanced | |
|---|---|---|---|
| Base Curb Weight (lbs) | 3365 | 3375 | 3375 |
2017 Toyota Prius Prime Safety Features
Safety Features
| Vehicle Stability Control (VSC) Electronic Stability Control (ESC) |
| ABS And Driveline Traction Control |
| Side Impact Beams |
| Dual Stage Driver And Passenger Seat-Mounted Side Airbags |
| Lane Departure Alert (LDA) w/Steering Assist Lane Keeping Assist |
| Lane Departure Alert (LDA) w/Steering Assist Lane Departure Warning |
| Collision Mitigation-Front |
| Pre-Collision System (PCS) |
| Low Tire Pressure Warning |
| Dual Stage Driver And Passenger Front Airbags |
| Curtain 1st And 2nd Row Airbags |
| Airbag Occupancy Sensor |
| Driver Knee Airbag and Passenger Cushion Front Airbag |
| Rear Child Safety Locks |
| Outboard Front Lap And Shoulder Safety Belts -inc: Height Adjusters and Pretensioners |
| Back-Up Camera |
| Safety Connect Emergency Sos |
| Blind Spot Monitor (BSM) Blind Spot |
| Pre-Collision System (PCS) and Rear Cross-Traffic Alert (RCTA) |
News Reports & Reviews
| NHTSA CRASH TEST RESULTS | N/A |
|---|
