Vehicle Photos
Exterior Photos
Interior Photos

2021 Toyota Prius Prime Rebates and Incentives

Prices and Incentives

Dealer Price:
$28,220 - $34,000

Dealer Invoice:
$27,090 - $32,639

Incentives: Save up to $5,000 or

2021 Prius Prime
LE, Limited, XLE
Cash Incentive: $4000 or financing
    plus $1000 bonus cash
Financing Incentive: 0.0%
    plus $1000 bonus cash
Expiration Date: 07/06/2021 - Resource: toyota.com 06/09/2021
2021 Toyota Prius Prime Review

Research the all new 2021 Toyota Prius Prime to make an informed buying decision. View 2021 Toyota Prius Prime retail pricing, rebates & incentives, features , and more. Whether you're in the market to buy a new 2021 Toyota Prius Prime and want a quote from a local Toyota dealer, or you're just researching this car, we have all the information that you need, including rebates, incentives, features, technical specifications, safety features and more..

Warranty Information
Basic: 3 Years/36,000 Miles
Recalls Issued
2021 Toyota Prius Prime LE, Limited, XLE N/A

2021 Toyota Prius Prime Models & Prices

2021 Toyota Prius Prime LE
Dealer Price Dealer Invoice Pricing Estimated Payments
LE (Natl) $28,220 $27,090 $442 / Month*
LE (GS) $28,220 $27,090 $442 / Month*
LE (SE) $28,220 $27,090 $442 / Month*

2021 Toyota Prius Prime XLE
Dealer Price Dealer Invoice Pricing Estimated Payments
XLE (Natl) $30,000 $28,800 $470 / Month*
XLE (GS) $30,000 $28,800 $470 / Month*
XLE (SE) $30,000 $28,800 $470 / Month*

2021 Toyota Prius Prime Limited
Dealer Price Dealer Invoice Pricing Estimated Payments
Limited (Natl) $34,000 $32,639 $532 / Month*
Limited (GS) $34,000 $32,639 $532 / Month*
Limited (SE) $34,000 $32,639 $532 / Month*

2021 Toyota Prius Prime Features and Standard Equipment

EXTERIOR Features
LE XLE Limited
Auto Off Projector Beam Led Low/High Beam Auto High-Beam Daytime Running Lights Preference Setting Headlamps w/Delay-Off    
Auto On/Off Projector Beam Led Low/High Beam Auto High-Beam Daytime Running Lights Preference Setting Headlamps w/Delay-Off  
Black Grille
Black Side Windows Trim and Black Front Windshield Trim
Body-Colored Door Handles
Body-Colored Front Bumper w/Black Rub Strip/Fascia Accent
Body-Colored Power Heated Side Mirrors w/Manual Folding
Body-Colored Rear Bumper w/Black Rub Strip/Fascia Accent
Clearcoat Paint
Fixed Rear Window w/Defroster
Galvanized Steel/Aluminum/Composite Panels
Laminated Glass
LED Brakelights
LED Fog Lights    
Liftgate Rear Cargo Access
Light Tinted Glass
Rain-Sensing Variable Intermittent Wipers    
Spare Tire Mobility Kit
Tailgate/Rear Door Lock Included w/Power Door Locks
Tires: P195/65R15 All-Season
Variable Intermittent Wipers
Wheels: 15" x 6.5J 5-Spoke Aluminum Alloy -inc: two-tone wheel covers
INTERIOR Features
LE XLE Limited
1 12V DC Power Outlet
60-40 Folding Bench Front Facing Fold Forward Seatback Rear Seat
Air Filtration
Auto-Dimming Rearview Mirror w/HomeLink    
Automatic Air Conditioning
Blind Spot Monitor (BSM) -inc: Rear Cross Traffic Alert (RCTA)    
Cargo Area Concealed Storage
Cargo Features -inc: Spare Tire Mobility Kit
Cargo Space Lights
Carpet Floor Trim
Cruise Control w/Steering Wheel Controls
Day-Night Rearview Mirror
Delayed Accessory Power
Digital Appearance
Distance Pacing w/Traffic Stop-Go
Driver And Passenger Door Bins
Driver And Passenger Visor Vanity Mirrors w/Driver And Passenger Illumination, Driver And Passenger Auxiliary Mirror
Driver Foot Rest
Driver Seat
Engine Immobilizer
Fabric Seat Trim    
Fade-To-Off Interior Lighting
Front Cupholder
Front Map Lights
Full Carpet Floor Covering
Full Cloth Headliner
Full Floor Console w/Covered Storage, Mini Overhead Console w/Storage and 1 12V DC Power Outlet
Gauges -inc: Speedometer, Odometer, Traction Battery Level, Power/Regen, Trip Odometer and Trip Computer
Head-Up Display    
Heated Front Bucket Seats -inc: armrests, seatback pockets, 6-way adjustable driver's seat and 4-way adjustable front passenger seat    
Heated Front Bucket Seats -inc: armrests, seatback pockets, 8-way power adjustable driver's seat w/power lumbar support and 4-way adjustable front passenger seat  
Heated SofTex Leatherette Steering Wheel    
HVAC -inc: Underseat Ducts
Illuminated Glove Box
Intelligent Clearance Sonar (ICS) -inc: Intelligent Parking Assist (IPA)    
Interior Trim -inc: Metal-Look/Piano Black Instrument Panel Insert, Piano Black Door Panel Insert, Piano Black Console Insert and Chrome/Metal-Look Interior Accents
Manual Adjustable Front Head Restraints and Manual Adjustable Rear Head Restraints
Manual Tilt/Telescoping Steering Column
Outside Temp Gauge
Passenger Seat
Power 1st Row Windows w/Front And Rear 1-Touch Up/Down
Power Door Locks w/Autolock Feature
Power Rear Windows
Proximity Key For Doors And Push Button Start
Rear Center Armrest
Rear Cupholder
Redundant Digital Speedometer    
Remote Keyless Entry w/Integrated Key Transmitter, 2 Door Curb/Courtesy, Illuminated Entry, Illuminated Ignition Switch and Panic Button
Remote Releases -Inc: Power Fuel
Roll-Up Cargo Cover
Seats w/Cloth Back Material    
Seats w/Leatherette Back Material  
SofTex Leatherette Steering Wheel  
SofTex Seat Trim  
Systems Monitor
Trip Computer
Urethane Gear Shifter Material
Wi-Fi Connect with up to 2GB within 3-month trial Mobile Hotspot Internet Access  
MECHANICAL Features
LE XLE Limited
11.4 Gal. Fuel Tank
4.11 Axle Ratio
Battery w/Run Down Protection
Electric Power-Assist Steering
Engine Auto Stop-Start Feature
Engine: 1.8L 4-Cylinder DOHC 16V VVT-i
Front And Rear Anti-Roll Bars
Front-Wheel Drive
Gas-Pressurized Shock Absorbers
Hybrid Electric Motor
Lithium Ion Traction Battery w/5.5 Hrs Charge Time @ 110/120V, 2 Hrs Charge Time @ 220/240V and 8.8 kWh Capacity
Multi-Link Rear Suspension w/Coil Springs
Regenerative 4-Wheel Disc Brakes w/4-Wheel ABS, Front Vented Discs, Brake Assist and Hill Hold Control
Single Stainless Steel Exhaust
Strut Front Suspension w/Coil Springs
Transmission: Continuously Variable Automatic -inc: Electronically Controlled (ECVT)
SAFETY Features
LE XLE Limited
ABS And Driveline Traction Control
Airbag Occupancy Sensor
Back-Up Camera
Curtain 1st And 2nd Row Airbags
Driver Knee Airbag, Rear Side-Impact Airbag and Passenger Cushion Front Airbag
Dual Stage Driver And Passenger Front Airbags
Dual Stage Driver And Passenger Seat-Mounted Side Airbags
Lane Departure Alert (LDA) w/Steering Assist Lane Departure Warning
Lane Departure Alert (LDA) w/Steering Assist Lane Keeping Assist
Low Tire Pressure Warning
Outboard Front Lap And Shoulder Safety Belts -inc: Rear Center 3 Point, Height Adjusters and Pretensioners
Pre-Collision System (PCS)
Rear Child Safety Locks
Side Impact Beams
VSC Electronic Stability Control (ESC)
ENTERTAINMENT Features
LE XLE Limited
3 LCD Monitors In The Front
Digital Signal Processor    
Integrated Roof Antenna
Radio w/Seek-Scan, Clock, Speed Compensated Volume Control and Steering Wheel Controls  
Radio w/Seek-Scan, MP3 Player, Clock, Speed Compensated Volume Control and Steering Wheel Controls    
Radio: Audio Plus -inc: 7" touch-screen, 6 speakers, CD player, Apple CarPlay and Android Audio and Amazon Alexa compatible, USB media port, 2 USB charge ports, hands-free phone capability, SiriusXM w/3-month all access trial, music streaming via Bluetooth wireless technology and Connected Services, Connected Services include Safety Connect w/1-year trial and Wi-Fi Connect w/up to 2 GB within 3-month trial,    
Radio: Premium Audio w/Navigation & JBL -inc: 11.6" touch-screen w/split-screen display, AM/FM cache radio, HD Radio, 10 speakers w/amplifier, USB media port, 2 USB charge ports, advanced voice recognition, hands-free phone capability and music streaming via Bluetooth wireless technology, Siri Eyes Free, Apple CarPlay and Amazon Alexa compatible, HD Radio predictive traffic and Doppler weather overlay, SiriusXM w/3-month all access trial and Connected Services, Connected Services includes Safety Connect w/3-year trial    
Radio: Premium Audio w/Navigation -inc: 11.6" touch-screen w/split-screen display, AM/FM cache radio, HD Radio, 6 speakers, USB media port, 2 USB charge ports, advanced voice recognition, hands-free phone capability and music streaming via Bluetooth wireless technology, Siri Eyes Free, Apply CarPlay, Amazon Alexa compatible, HD Radio predictive traffic and Doppler weather overlay, SiriusXM w/3-month all access trial and Connected Services, Connected Services includes Safety Connect w/3-year trial    

2021 Toyota Prius Prime Options and Addition Equipment

ADDITIONAL EQUIPMENT Options
LE XLE Limited
SPECIAL COLOR
WHEELS: 15" 10-SPOKE ALLOY (TMS) (PPO)
EMISSIONS Options
LE XLE Limited
50 STATE FEDERAL EMISSIONS
MODEL OPTION Options
LE XLE Limited
SOUTHEAST REGION ADMIN FEE (Regional) Retail only.
OPTION PACKAGE Options
LE XLE Limited
ADVANCED PACKAGE    
PAINT SCHEME Options
LE XLE Limited
STANDARD PAINT
PORT INSTALLED OPTIONS Options
LE XLE Limited
6-GALLONS OF GAS (SET) (PIO) (Regional)
AERO SIDE SPLITTER (TMS) (PPO)
ALL WEATHER FLOOR LINERS (TMS) (PPO)
ALL-WEATHER FLOOR LINER PACKAGE (TMS) -inc: all-weather floor liners and cargo liner (PPO)
ALLOY WHEEL LOCKS (TMS) (PPO)
BODY SIDE MOLDING (SET) (PIO) (Regional)
BODY SIDE MOLDINGS (TMS) (PPO)
CARGO LINER (TMS) (PPO)
CARPET CARGO MAT (TMS) (PPO)
CARPET FLOOR MATS (SET) (PIO) (Regional)
CARPET FLOOR MATS (TMS) (PPO)
CARPET FLOOR MATS W/CARPET CARGO MAT (SET) (PIO) (Regional)
CARPET MAT PACKAGE (TMS) -inc: carpet floor mats and cargo mat (PPO)
CLEAR PAINT PROTECTION - DOOR PACKAGE (SET) -inc: coverage on door cups, door edge guards and rear bumper (PIO) (Regional)
CLEAR PAINT PROTECTION - FULL HOOD PKG (PF4100) (SET) -inc: coverage on full hood and mirror backs (if applicable) (PIO) (Regional)
CLEAR PAINT PROTECTION - FULL HOOD PKG (SET) -inc: coverage on full hood and mirror backs (if applicable) (PIO) (Regional)
DOOR EDGE GUARDS (TMS) (PPO)
EMERGENCY ASSISTANCE KIT (TMS) (PPO)
FIRST AID KIT W/PPE (TMS) -inc: face masks, gloves and hand sanitizer (PPO)
FRAMELESS HOMELINK MIRROR (TMS) (PPO)  
ILLUMINATED DOOR SILLS (TMS) (PPO)  
PAINT PROTECTION FILM (TMS) -inc: hood, fenders, mirror backs and door cups (PPO)
PAINT PROTECTION FILM: HOOD & DOOR PACKAGE (SET) -inc: coverage on hood, mirror backs (if applicable), door cups, door edges and rear bumper (PIO) (Regional)
PHONE CABLE & CHARGE PACKAGE (CY2000) (SET) -inc: 1 2.4A each dual smart USB car charger, 1 3' red Apple lightning to USB cable, 1 6' red Apple lightning to USB cable and 1 3' red USB-C to USB-A cable (PIO) (Regional)
PHONE CABLE & CHARGE PACKAGE (SET) -inc: 1 2.4A each dual smart USB car charger, 1 3' red Apple lightning to USB cable, 1 6' red Apple lightning to USB cable and 1 3' red USB-C to USB-A cable (PIO) (Regional)
PREFERRED ACCESSORY PACKAGE W/CARPET MATS (TMS) -inc: Rear Bumper Applique (TMS), Carpet Mat Package (TMS), carpet floor mats and cargo mat, First Aid Kit w/PPE (TMS), face masks, gloves and hand sanitizer (PPO)
PREFERRED ACCESSORY PKG W/ALL-WEATHER LINER (TMS) -inc: Rear Bumper Applique (TMS), All-Weather Floor Liner Package (TMS), all-weather floor liners and cargo liner, First Aid Kit w/PPE (TMS), face masks, gloves and hand sanitizer (PPO)
PREFERRED OWNERS PORTFOLIO (TMS) (PPO)
PROTECTION PACKAGE (TMS) -inc: Door Edge Guards (TMS), Rear Bumper Applique (TMS), Body Side Moldings (TMS) (PPO)
REAR BUMPER APPLIQUE (TMS) (PPO)
REAR-VIEW MIRROR W/HOMELINK (SET) (PIO) (Regional)  
REMOVABLE CROSS BARS (TMS) (PPO)
SECURITY SYSTEM (TMS) (PPO)  
SOUTHEAST TOYOTA DISTRIBUTOR (SET) -inc: certified technician 46 point quality inspection (PIO) (Regional)
SOUTHEAST TOYOTA DISTRIBUTOR PLUS (SET) -inc: certified technician 46 point quality inspection and digital picture asset program (PIO) (Regional)
TOYOGUARD PLATINUM (SET) -inc: 2 oil and filter changes at any Toyota dealer, 4 tire rotations, roadside and rental car assistance, exterior paint sealant and interior protector (PIO) (Regional)
TOYOGUARD PLATINUM (XY9000) (SET) -inc: 2 oil and filter changes at any Toyota dealer, 4 tire rotations, roadside and rental car assistance, exterior paint sealant and interior protector (PIO) (Regional)
UNIVERSAL TABLET HOLDER (TMS) (PPO)
PRIMARY PAINT Options
LE XLE Limited
BLUE MAGNETISM
CLASSIC SILVER METALLIC
MAGNETIC GRAY METALLIC
MIDNIGHT BLACK METALLIC
SUPERSONIC RED
TITANIUM GLOW
WIND CHILL PEARL
SEAT TRIM Options
LE XLE Limited
BLACK, FABRIC SEAT TRIM    
BLACK, SOFTEX SEAT TRIM  
MOONSTONE, FABRIC SEAT TRIM    
MOONSTONE, SOFTEX SEAT TRIM  

2021 Toyota Prius Prime Technical Specifications

Brakes
LE XLE Limited
Brake ABS System 4-Wheel 4-Wheel 4-Wheel
Disc - Front (Yes or ) Yes Yes Yes
Disc - Rear (Yes or ) Yes Yes Yes
Front Brake Rotor Diam x Thickness (in) 10 10 10
Rear Brake Rotor Diam x Thickness (in) 10.2 10.2 10.2
Engine
LE XLE Limited
Displacement 1.8 L/110 1.8 L/110 1.8 L/110
Engine Type Gas/Electric I-4 Gas/Electric I-4 Gas/Electric I-4
SAE Net Horsepower @ RPM 121 @ 5200 121 @ 5200 121 @ 5200
SAE Net Torque @ RPM 105 105 105
Exterior Dimensions
LE XLE Limited
Height, Overall (in) 57.9 57.9 57.9
Length, Overall (in) 182.9 182.9 182.9
Wheelbase (in) 106.3 106.3 106.3
Width, Max w/o mirrors (in) 69.3 69.3 69.3
Fuel Tank
LE XLE Limited
Fuel Tank Capacity, Approx (gal) 11.4 11.4 11.4
Steering
LE XLE Limited
Steering Type Rack-Pinion Rack-Pinion Rack-Pinion
Turning Diameter - Curb to Curb (ft) 33.4 33.4 33.4
Suspension
LE XLE Limited
Suspension Type - Front Strut Strut Strut
Suspension Type - Rear Multi-Link Multi-Link Multi-Link
Suspension Type - Rear (Cont.) Multi-Link Multi-Link Multi-Link
Tires
LE XLE Limited
Front Tire Size P195/65SR15 P195/65SR15 P195/65SR15
Rear Tire Size P195/65SR15 P195/65SR15 P195/65SR15
Transmission
LE XLE Limited
Drivetrain Front Wheel Drive Front Wheel Drive Front Wheel Drive
Trans Description Cont. CVT w/OD CVT w/OD CVT w/OD
Trans Type 1 1 1
Vehicle
LE XLE Limited
Front Head Room (in) 39.4 39.4 39.4
Front Leg Room (in) 43.2 43.2 43.2
Front Shoulder Room (in) 54.2 54.2 54.2
Passenger Capacity 5 5 5
Passenger Volume (ft) 91.5 91.5 91.5
Second Head Room (in) 37.2 37.2 37.2
Second Leg Room (in) 33.4 33.4 33.4
Second Shoulder Room (in) 53 53 53
Weight Information
LE XLE Limited
Base Curb Weight (lbs) 3365 3375 3375

2021 Toyota Prius Prime Safety Features

Safety Features
ABS And Driveline Traction Control
Airbag Occupancy Sensor
Back-Up Camera
Curtain 1st And 2nd Row Airbags
Driver Knee Airbag, Rear Side-Impact Airbag and Passenger Cushion Front Airbag
Dual Stage Driver And Passenger Front Airbags
Dual Stage Driver And Passenger Seat-Mounted Side Airbags
Lane Departure Alert (LDA) w/Steering Assist Lane Departure Warning
Lane Departure Alert (LDA) w/Steering Assist Lane Keeping Assist
Low Tire Pressure Warning
Outboard Front Lap And Shoulder Safety Belts -inc: Rear Center 3 Point, Height Adjusters and Pretensioners
Pre-Collision System (PCS)
Rear Child Safety Locks
Side Impact Beams
VSC Electronic Stability Control (ESC)
News Reports & Reviews
NHTSA CRASH TEST RESULTS N/A