2017 Texas Truck Rodeo

2017 Truck of Texas

Back in 1992 in response to their state's interest and nearly insatiable appetite for pickup trucks and just five years after it was founded, the Texas Auto Writers Association (TAWA) organized its first "Texas Truck Rodeo." Since that time, it's become an annual fall event and the nearly-big-as-Texas traveling trophy that accompanies it has become a coveted award among truck manufacturers here in the U.S.

Like last year, the 2017 event was held at the Longhorn River Ranch, described by TAWA as "located in a picturesque Texas Hill Country setting west of Austin, near Dripping Springs.

2017 Texas Truck Rodeo

TAWA President Nic Phillips summed it up nicely: "The competition was incredibly fierce at this year’s Texas Truck Rodeo. More than 70 member journalists put in more 300 hours of driving time evaluating the vehicles presented. The results in several categories are separated by the narrowest of margins, just tenths, and hundredths of a point, confirming just how competitive the trucks and utility vehicles are today," Phillips said. "Ford’s 2018 F-150 Pickup, boosted by its extreme performance 2018 Raptor model along with updated EcoBoost engines and 10-speed transmissions, convinced our journalists to bestow the trophy," he said. "Ram was the most overall awarded brand with five category wins, Mazda swept non-luxury CUVs, and Volvo’s all-new XC60 took CUV of Texas."

2017 Texas Truck Rodeo image courtesy of Kevin McCauley

Results of the 2017 Texas Truck Rodeo

Major award categories:

Truck of Texas: 2018 Ford F-150

SUV of Texas: 2018 Volvo XC60

CUV of Texas: 2018 Alfa Romeo Stelvio

Individual award categories:


Heavy duty pickup truck: 2018 Ram 2500 Limited Tungsten

Best commercial vehicle: 2018 Nissan Titan King Cab SV

Luxury pickup truck: 2018 Ram 1500 Laramie Longhorn Southfork

Off-road pickup: 2018 F-150 Raptor

Full-size pickup: 2018 Nissan Titan Midnight Edition

Midsize pickup: 2017 Toyota Tacoma TRD Pro

System awards:

Best technology: Nissan Pro Pilot

Best connectivity: Volvo XC60

Best powertrain: Volvo XC60

SUV and CUV awards:

Off-road utility vehicle: 2017 Jeep Wrangler Unlimited Rubicon Recon

Sub-Compact SUV: 2017 Jeep Renegade Desert Hawk

Compact SUV: 2018 Nissan Rogue Platinum

Mid-size SUV: 2017 Jeep Grand Cherokee Trailhawk

Full-size SUV: 2018 Dodge Durango SRT

Compact Luxury SUV: 2018 Infiniti QX30 Premium AWD

Mid-size Luxury SUV: 2018 Volvo XC60

Compact CUV: 2018 Mazda CX3 Grand Touring FWD

Mid-size CUV: 2017 Mazda CX5 Grand Touring GT

Full-size CUV: 2018 Mazda CX9 Grand Touring AWD

Luxury CUV: 2018 Alfa Romeo Stelvio Ti Sport

2017 Texas Truck Rodeo image courtesy of Kevin McCauley

Keeping score

If you're keeping score, of the 23 vehicle categories, FCA captured 8 (including 1 major award), Nissan 5, Volvo 4 (including 1 major award), Mazda 3, Ford 2 (including 1 major award – the big kahuna), and Toyota 1. Meanwhile, Honda, Mercedes-Benz, Jaguar, BMW, and, most surprisingly, General Motors – all with no awards - found themselves on the outside looking in.